Real Life



Hi there!  I’m Jasmine Roth, creator of this Blog, founder of Built Custom Homes, curator of my online retail store The Shop by Jasmine Roth and host of HGTV’s hit show Hidden Potential.  I was also on HGTV’s Rock the Block, but I won’t spoil the winner for you 😉  Building custom homes in Huntington Beach, CA is my bread and butter.  I love all aspects of the home building process and finding ways to make homes as personal, functional and beautiful as possible.  Join me as we explore my projects, DIY’s, behind-the-scenes peeks, and tips on how you can design beautiful, functional spaces in your own home. Let’s build something together!



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The Fall Decor I’m Most Excited About

The Fall Decor I’m Most Excited About

What can I say, I do love Fall, and I love home decor, so give me fall decor, and I'll go wild. Like, I really, REALLY love home decor. It's kind of a problem. Anyway, I'll take any excuse to freshen up my home decor, and the change of seasons is a pretty good excuse....

I’m Renting Out My House On Airbnb!

I’m Renting Out My House On Airbnb!

We put our house on Airbnb!! This is it - it's happening! Brett and I are renting out our house and we're calling it... wait for it... The 11th Street Retreat. (#11thStreetRetreat) What do you think of the name? I actually came up with it myself and I'm usually pretty...